In this shot, the idea is to start above and slightly in front of the property you're filming. Once you're in this position, with the camera facing down, you can simply drop in from above while simultaneously tilting the camera up to track with the property.
A nice variation on this shot is to start from the ground, with the camera facing forward, and then ascend while tilting the camera down (basically, the reverse process from the descending move).
Both of these shots will give your footage a cinematic and professional look because it requires some coordination (not much, mind you - but some). Anybody can fly over a property without changing the camera's direction. Still, once you start developing and using your skills as a real estate cinematographer, it will have a major and lasting effect on the final presentation of the property.
The Overhead Shot
This is probably the easiest shot on the list because you simply need to point your camera directly down and fly over the property. When using the overhead shot, you can start by hovering low over the property's focal point and then move the drone higher in altitude while rotating the drone. This will give you a nice view of not only the property but also its immediate surroundings - and since it introduces new surroundings throughout the shot, it's an exciting and interesting visual experience for the viewer.
Another way to shoot the overhead shot is to start from the end of the property and fly to the other (as if you're traveling through). This shot isn't necessarily the most informative (because it only shows the property's roof and footprint, similar to a survey). Still, it is a nice way to add a perspective of the property that isn't typically seen with the other shots in this type of video.
The Spotlight
For this part of your video, the objective is to fly horizontally around the house, lot or building while keeping the camera locked on the property's focal point. This kind of camera movement requires a bit of skill because you'll have to coordinate the timing of how fast you move around the property with how quickly you pan the camera to stay locked on the property itself.
Some drones now have a "spotlight" tracking feature, which will allow you to lock onto any moving object (e.g. - a car, a person, a dog, etc.) and the camera will stay locked on that point, regardless of where you fly. In my experience, these systems have a harder time locking onto objects like buildings, because they don't move. Nevertheless, if you're able to get your drone camera to recognize a house or building as the focal point of your shot, this could potentially make the process much easier for you.
The Reveal
This is a great way to open or close a real estate video. In this shot, the idea is to approach the property from a distance and eventually fly over while keeping the camera on the property. Again, this one will take a reasonable amount of coordination, though, with a little bit of practice, you'll probably find it's not terribly difficult (especially if you have your gimbal responsiveness setting adjusted to be slower, which will make the camera movement much less "jerky"). I use this one all the time, and it always makes me sit back and say, "Wow, that looks awesome."
The great thing about this shot is that in many cases, you can also reverse the clip and rather than having a "reveal", it's more of a backward fly-over, which keeps the spotlight on the focal point of the property. Either way, you play the footage, it looks great!
The Slider
One of the cool things about drones nowadays is that they're getting more and more dynamic in their abilities. Rather than buying additional camera equipment to achieve a "slider" effect with your camera, you can effectively use your drone to capture a similar perspective. With this shot, you can start your drone at a lower altitude of 6 feet or so (eye-level) and move the drone from side to side or forward and backward to give a slider effect of the property.
Try to move the drone very slowly (no faster than you could walk). In this shot, the goal is NOT to make it look like you're using a drone but to simply give the viewer a moving perspective of the property (as if they're walking around it themselves).
